Tuesday, March 13, 2012
Seven Seas (2011)
Seven Seas is a UK manufacturer of nutritional supplements, such as vitamins and minerals, probably best known for cod liver oil. Facing increasing competition from private label brands, last year, it got a new packaging design, created by Elmwood.
Starting with the new positioning "the art of better health", the logo was revitalised through the addition of a "vibrand halo device". The type was updated by Rob Clarke. Elmwood also created refreshed packaging with the brand at the centre.
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Labels:
2011,
new logo,
packaging,
United Kingdom
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