New logo: Neox

The introduction of digital terrestrial television in Spain meant that all the existing television networks were given extra space to launch additional channels. For Antena 3, one of the big national networks, this has so far led to the launch of Neox, Nova and Nitro. This week, on July 27, the youth channel launched a completely new graphics package, created at the German motion design studio Luxlotusliner, with ceative direstion from Juan García Segura.

The typeface used for the channel name remains unchanged, but the colour scheme changes. Previously, Neox used a combination of orange, black and white. In the new look, the logo and much of the text that appears on screen will be yellow and shown on teal-blue textured background, reportedly intended to simulate denim.

Previous logo.

The theme of the idents seems to be blank spaces that suddenly burst with youthful activity.
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New logo: zdf.kultur

Germany has one of the strongest public broadcasting sectors in the world. Together, the public broadcasters ARD and ZDF broadcast over twenty television channels and over fifty radio channels. When they were about to start broadcasting digital television at the end of the 1990s, ARD and ZDF were allowed to start six new digital channels. ZDF rolled out the current affairs channel ZDFinfo, theatre channel ZDFtheaterkanal and documentary channel ZDFdoku. Lately, ZDF have overhauled their digital channels, starting with the documentary channel which became youth channel ZDFneo in November 2009. Next in line is the theatre channel which will be relaunched as the cultural channel ZDF.kultur on May 7.

Last week (March 14 or earlier), the logo and identity for the channel was presented to the media. The orange colour links back to ZDF's main channel, while the typeface gives the channel its own character. The on-air look has been created by the Munich broadcast design agency Luxlotusliner.
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