USA Today is a national newspaper in the United States, and one of the most widely circulated newspapers in the country. Launched in September 1982, it soon established a reputation for providing easily digestible news summaries and "flashy" color printing at a time when newspapers were still mostly black and white. Yesterday, September 13, it unveiled a new look and a complete redesign of the newspaper ahead of its 30th anniversary.
USA Today's blue globe logo (also known as a nameplate, flag or masthead when we are talking about newspapers) has been with the newspaper since it first started. It now gets replaced a contemporary minimalist, some would say "hipster", design with a large circle. When used in the nameplate, the logo will include the issue's date. The circle changes color depending on the section and can include different icons and infographics.
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