New logo: KfW

KfW, a German government-owned development bank, launched a new corporate identity this week, created by MetaDesign in Düsseldorf.

The previous dotted logo with its lowercase letters has been replaced by a simple uppercase wordmark with some stencil characteristics, apparently somewhat inspired by its predecessor. KfW says the new logo conveys "clarity, sovereignty and power".
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New logo: Corsair International

Corsairfly, a French airline belonging to the travel group TUI, announced last week that it would change its name to Corsair International. At the same time, it introduces a new corporate identity and a tagline that translates into "Open other horizons".

Corsair was founded in 1981, and became a part of TUI in 2000. Later on, the planes were repainted with TUI's corporate identity, although Corsairfly never adopted the TUIfly name used by the corporation's other airlines. This rebrand means the airline will once again have an independent identity.

The new identity was reportedly created by Dream On, an agency otherwise known for motion branding. The blue logo should remind us of the sky and the sails "give a special status and a noble representaion of travel". The airline will start repainting planes in July this year.
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New look: Tiji

Tiji is a French TV channel for children under the age of seven. Last month, on February 10, it introduced a new on-air look as well as a new logo, its first logo change since the channel launched in the year 2000.

The new identity was created by Gédéon, who also rebranded Tiji's primary competitor Piwi+ less than a year ago. The cloud-shaped logo has been updated and can take on different textures and forms, such as paper, clay, paint and cardboard. Bumpers and graphics are situated in a "suspended" world that leaves room for children's imagination.
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