Wednesday, November 21, 2012

New logo: Yaroslavl Coast


Yaroslavl Coast (Ярославское взморье in Russian) is a government project to establish a lakeside resort by the Rybinsk Reservoir north of Moscow.

Its visual identity was developed by Art. Lebedev Studio and features a symbol inspired by topographical maps and natural motifs, like tree rings and seashell patterns. The primary version of the logo comes in multiple colours; there are also colour-coded version for different divisions within the project.
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