Friday, March 18, 2011

New logo: Bhutan


Bhutan is a small country located in the Himalayas between India and China with about 700,000 inhabitants. Recently, the Tourism Council of Bhutan launched a new logo to promote tourism to the country. Some reports say the logo was presented on March 10 at a travel fair in Berlin. A new slogan was also launched, "Bhutan, Happiness is a place".

The new logo consists of the slogan and a water color rendering of a blue poppy, Bhutan's national flower. It was created by Ogilvy and Mather in India.
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