Comviq is a Swedish mobile telecommunication company, founded back to 1981 when it was the first company to challenge the state monopoly on mobile telephony. It is owned by Tele2 and operated as a separate brand, specialised in prepaid cards. Last month, on November 7, Comviq launched its first mobile subscription, and also relaunched its communication built on its core proposition of simplicity at low cost. A new corporate identity has been designed by Swedish design agency Kurppa Hosk.
Visually, the new look relies on an eccentric custom typeface, a few vibrant colours and a dripping paint motif. The three core product brands – Amigos, Kompis and Fastpris – are colour-coded with individual logo-types.
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