Wednesday, October 19, 2011

New logo: Bolshoi Theatre


Last week, a new visual identity was unveiled for Moscow's historic Bolshoi Theatre. The new logo was developed by Art Lebedev Studio, and should formally launch at the end of this month, when the theatre opens after major renovations.

Founded in 1776, the Boshoi (Большой театр, meaning "The Great Theatre") is an important symbol for Russian high culture and is well-known around the world.

The previous logo was introduced a few years ago and is credited to Yuri Grymov. It had been the target of criticism from Russia's design community, among other things because it apparently featured decorations borrowed from a free image library.
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