Thursday, April 12, 2012

New look: Findus Dagens


The frozen food maker Findus has gathered its ready-meals on the Swedish market under the sub-brand Findus Dagens (rougly meaning "Findus Today's"). Along with the new name, the packaging has been refreshed and the product itself has been refined with improved recipes.

The new brand and package design was created by Stockholm design agency Pond. Some examples of the new packaging can be seen below.
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