On September 1, the Royal Scottish Academy of Music and Drama (RSAMD) officially changed its name to the Royal Conservatoire of Scotland, a change with years in the making. The visual identity was created by the Stand in Glasgow who won the assignment in a four-way pitch. It is centered on a mark where bars make up the initials of the institution, signifying its diversity and representing its disciplines. The typeface for the logo-type was costum-made.
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| Previous logo. |
The previous logo, a nice mix of typefaces, was introduced a few years. It replaced another, more colourful, logo introduced about a decade ago.
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