Tuesday, August 28, 2012

New logo: Energy Australia


Last year, the Australian gas and electricity company TRUEnergy acquired state-owned EnergyAustralia's retail business, including its name. As a result, the remaining electricity grid operations were renamed Ausgrid.

Recently, TRUEnergy announced that it would adopt the EnergyAustralia name and unveiled a new corporate identity. The new symbol is a glowing E, that should perhaps remind us of a compact flourescent.
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