Back in July, the Paris-Sud University decided to adopt a new visual identity, with an official launch scheduled for November 1. The new identity intends to be dynamic and modern while expressing the university's "human, historical and scientific" values.
Paris-Sud University has about 30,000 students and is spread around campuses in the southern suburbs of Paris. It is a renowned science unviersity with several world class scientific laboratories.
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The launch the new identity seems to continue the dismantling of the odd French habit of including numbers in unversity names. The new logo features an interesting P-S lettermark. The shapes and curves from that mark are also used on templates for printed materials.
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